News from Evolution Audio

Looking Forward: New Year, New Stuff…    
 
Hope everyone enjoyed their end of year festivities with your family and friends!  Even though we took our Holiday Hiatus, we were still hard at work (or hardly working) to bring you new and exciting audio and video items for the 2019.
 
First, as we’ve been touting for the past few weeks, is our new line of High End Audio gear from a formidable British standard known as Naim Audio.  Not that we’re “Naim dropping”, but we’re pretty darn proud to have them in our product mix.  Specifically their Uniti Series of streaming devices, which also give you the ability to take your “old school” CD’s and rips them into their system for  instant high resolution access, playback and gratification.  In fact I was so taken with the beautiful build quality, features and extraordinary sound, that I became a true believer of this company.  To the point I purchased a system for myself…
 
The most AMAZING surround sound preamp is about to be unleashed into the world!  The new Acurus MUSE 12 ($5,500).  It takes their already amazing Acurus ACT4 ($10,000) and shrinks it down in size and price. All the sound quality of the ACT4, minus some inputs and outputs. Compare this to similar units that sell for 10k and up. If you ever wanted to know what true “Cinema Quality” Dolby Atmos was all about, the MUSE 12 is your unit. Full spectrum 4k, HDR and up to 12 channels of Dolby Atmos!
 
Next, we received the brand new GoldenEar Reference Triton One.R ($6,000/pr) series of speakers.  If you haven’t heard the Triton References ($9,000/pr) yet, then you must immediately listen to their “Son of Reference” Triton One.R’s!  I’m going to make my first bold 2019 prediction and state that the new One.R’s are destined be their top selling floor standing speakers of the year! They have the DNA of their bigger sibling, but in a smaller, less expensive package. I dare you to find another speaker selling in the 6k/pr. realm that even comes close to these puppies.  Ain’t goin’ to happen!
 
Another Homerun is the new Martin Logan Dynamo 1100X  ($1,100) Subwoofer System with their App-Based
Anthem Room Correction (ARC)! You’ll be amazed at this compact sub’s energy levels… Plus, it has a built-in Wireless Sub Kit so you don’t have to worry about running a cable to places it doesn't want to go. Place it anywhere – “look ma, no cables!” Plus, the 1100X was just awarded the “Sound & Vision” Top Pick of the Year Award! Time to celebrate…

 
Lastly – at least for right now, we’ve inducted the Hisense LaserTV into our video line-up.  Their latest models are using dual lasers and offer incredible 4k, HDR and Smart TVfunctions on a really BIG screen. With their laser light engine you’ll see rich dynamic colors, wide contrast levels and 20 years – or more of great viewing.  You’re choice of 100in ($9,999) or their 120in ($12,999). The prices include the Smart TV, Screen, Sound System with a wireless subwoofer.


Showrooms...  Are they obsolete?



Years ago growing up in Woodland Hills (which was truly the ends of the earth back then) my friends and I would haunt the local audio salons (much to the owner’s dismay).  We were “audiophiles in the making” back then with little (to no) money in our pockets.  Video wasn't even on the horizon yet...  Back in the '70's there were plenty to choose from.  Woodland Stereo, Pacific Stereo, Federated, to name but a few. 

Fast forward (pun intended) to today.  You're lucky if you can find one audio/video showroom in your area that isn't located inside the "dealers" house.  Why? 

Simple answer...  A/V showrooms are not important to the masses these days.  Today’s "clients" aren't as passionate as we were in the past about sound or video quality.  Everyone is weaned on instant music, video, games, TV, downloads, streaming, etc. The ancient form of listening to an entire "album" is equivalent to driving a car with a stick shift (which coincidentally, I still do). 

That being said, you can't log onto Amazon and truly experience what a speaker, a receiver, an amplifier, etc. "sounds" like.  You can't really "see" what a TV or projector will reveal in picture quality.  You can't pick up a remote control system and feel how it reacts in your hands.  Yes, you can read endless online reviews from "real" customers (or are they???).  But as my grandfather once said... "Opinions are like A-Holes, everyone has one".  Translated, if you really want to know how a product looks, feels, sounds, etc., you have to take the time and experience it for yourself.  

That's why Evolution will always have demo rooms.  Yes, it's expensive to maintain.  No, as many of you have asked, the manufacturers DO NOT give us free equipment.  We still have to purchase it just like you.  Not only by investing big $$’s, but also years of experience in the hope to provide you with something exceptional.  That helps to make your purchasing decision a bit easier.  You fall in love with it (depending on your infatuation level) or not.  Unlike online shopping, you’ll know immediately if you like the product - saving you the unpleasant hassle of having to return it if you don’t.

Perhaps the most important reason to have a showroom is legitimacy.  For both dealer and manufacturer.  Most Hi-End manufacturers will only be represented through legitimate dealers with a showroom.  A showroom demonstrates that the dealer is totally committed to that product.  And not only by investing in the gear…  Dealers must be vetted by the manufacturers, trained on that product and most of all, be able to provide you with exceptional service.  Try getting that online!   Would you buy a car from reviews only?  I wouldn’t…  I’d want to see it, touch it and drive it.  I’d want a dealer that provides SERVICE.  For that reason, if you’re the least bit passionate about your audio and video gear you’d want to give it a “test drive”.  That’s the beauty of having a real demo room!


 
Evolution Audio & Video

The Evolution Future Fair - Fair to Everyone

October 12, 2011
Every morning between 5:30 and 6:30am, I venture out of my comfortably nice bedroom and into the wilderness that lies just outside my front door.  Well not always the wild type of wilderness - but wild enough.  I grab my running shoes, iPod, the leash, poop bags and Tahoe and I hit the road.  I'm fortunate enough to live one half mile away from a State Park.  So for the first half mile I'm flying through (the now dark) neighborhood streets and within a few minutes - onto a trail head at the park.

Our outings usually last between one to one and a half hours depending on route, time before I have to get back and local "friends" (and in some instances - foes) that we meet along the way.  We have about four routes that we normally follow with variations to keep things interesting.  Each day we travel between 4 to 7 miles - give or take...  Each day we see new things and even though many of our runs take us through the same territory, we encounter new adventures every time - 7 days a week.

Which brings me to the audio/video side of life.  In our industry we encounter new items and innovations that drive our industry - good and bad.  We try to sift through the myriad of new toys that hit the market all year long and find the best for our clients.  Most of the time we're dead on.  Occasionally we make a faux pas...  But that's very rare...  As of now, we feel that Evolution reflects the best equipment no matter what price range you're looking in and the best in service as well.  All this leads up to a "mini" Consumer Electronics Show that we call the Evolution Future Fair.

As you know our event is a month away.  I can confirm that our friends at Anthony Gallo Acoustics will be here demonstrating their newest line on non-round speakers, the Classico's.  Also, some lucky participant will walk away with a brand new pair of Classico CL-1's retailing at $795.  Not too shabby! 

You'll also hear the exquisite sound from our newest line of high-end speakers - Wisdom Audio.  We have on permanent demo their floor standing L-75's, the C-38 center channel and the SCS Subwoofer.  These you have to hear!  Un-freaking-believable!

Even Tahoe the videophile dog has nothing but great things to say about them - even though his one bark sounds about the same as the next...  more updates to come.

Posted by Jay
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